In 2013 when we started this journey we had no clue 11 years later it would be the foundation of our identity. We are thankful for everyone that has ever supported Polish’d by either working with us, purchasing something from us, spreading the word about us, or even just clicking the like button on socials. Thank you all. 

 

Lately we have been laser focused on a new path that utilizes all the skills we have learned during this journey. We are focused on becoming the most sought after Digital Growth Partner in the world. When you think of Digital Growth, what does it mean to you? Is it just a buzzword you never thought of? Or does it open your mind and tap into your imagination of what the future holds. For us at Polish’d, it does the latter. We want to conquer the future, digitally. We want to shape the status quo and set the standard of what is considered, Polish’d. 

 

We are committed to our learning journey in doing the research and development that it takes to move the needle. We are SME’s (Subject Matter Experts)  in the digital space now and we want to continue to expand our knowledge so that we can continue to help our clients grow digitally, which ultimately results in growth, in reality. 

 

We have fostered relationships with new partners and we are stronger than ever from a process standpoint and expertise view as well. We want to thank all of our partners for their hard work and dedication to keeping the digital dream alive.

 

 The hands we shake and the smiles we part ways with will be forever engraved in our memory banks as we know one day this will all come to an end. But long after we leave this earth we want our work to live on. Once servers are floating in space, and you can time travel into the future and past with the click of a button, request flying jets with a sentence stated out loud, I want Polish’d to hold the standard of that final touch. We hang our hat on being innovative and giving you the visual representation that we your brand deserves. 

 

Cheers to an eventful 2024 and plenty years more! 

IMPORTANCE OF CREATING YOUR BUSINESS WEBSITE AND UPGRADING YOUR PRODUCT

Customer behavior has changed significantly over the past decade. For example, the popular thick yellow pages have been replaced by online directories. Considering the time people spend online, businesses too have embraced digitalization. Having a website with an authoritative social media presence has become essential to thrive in today’s tech-driven world.

Why it’s high time to have a business website for your brand?

Earlier, when a business wanted to build credibility, they’d put up a billboard or buy a TV ad. But now, customers research a brand online before making a purchase. But just creating a website won’t do any good – it must be well-designed and contain useful information. A poorly designed website or one that hasn’t been upgraded in years looks unprofessional and increases your chances of losing potential customers.

You can significantly maximize the ROI by investing in the website’s search engine optimization. The higher you rank on search results, the more likely the audience will visit your website, and you’ll have a better chance of converting them. Besides that, use persuasive and clear CTAs within your website. Moreover, the website content also influences commercial transactions and buying decisions, regardless of the industry you’re in. 

If you want to grow your business and increase leads, you’ll likely need to drive traffic to a landing page or the website’s home page/product page. To do this efficiently, utilize historic traffic that’s already visiting your website to target the most qualified leads and achieve maximum ROI on your ad spend. This can’t be created retroactively, that’s why it’s essential to have your website running early even if you don’t want to run ads at the moment. 

Now, let’s discuss why it’s important to upgrade and revamp your product.

Benefits of revamping an existing product

Many businesses review their product line annually to ensure their products are best suited for the end user and target market. These businesses are considered proactive and always get a competitive edge. In some cases, the change in customer needs, an improvement in technology, the arrival of new materials, or the pressure of the competitors requires them to analyze the products offered. Regardless of the reason, it’s necessary to be aware of every change that can affect business performance and sales. 

Upgrading or revamping the product can take several forms. It can be a simple modification of the product, the addition of a feature, or the use of a different material. Likewise, the improvement can be a major modification like a complete revision of product design.

Benefits of product revamping include but are not limited to:

Wrapping Up

In conclusion, having a website and upgrading product line is crucial for every business to succeed. It prepares the business for long-term success in generating potential leads and conversions while creating a loyal customer base.